pricing
Every tier runs the full adaptive loop. You’re choosing volume, not capability.
Free runs one brief end to end. Solo handles five briefs at once. Pro adds cohort rounds + cross-cohort aggregation for studies that need comparable signal across N respondents. On Solo or Pro you can bring your own Anthropic key — that lifts the session cap, since you’re billing the LLM cost to your own account.
Free
$0
Try the loop on a single brief.
- 1 active brief
- 5 interview sessions a month
- Adaptive conductor + brief refinement
- Per-session participant takeaway
- Cohort rounds + cross-cohort aggregation
Solo
$29 / mo
One researcher, a few studies in flight at once.
- 5 active briefs
- 20 interview sessions a month
- Per-session participant takeaway
- Adaptive conductor + brief refinement
- Cohort rounds + cross-cohort aggregation
Most teams start here
Pro
$99 / mo
Cohort studies. The full loop, no limits.
- Unlimited briefs
- 40 interview sessions a month
- Cohort rounds + cross-cohort aggregation
- LLM costs included — we pay Anthropic
Team
Running this across a research team — several people, a shared workspace, volume past what one Pro seat covers? Team pricing is set per engagement while we learn what the right shape is. Tell us how your team works and we’ll put a number on it.
Why pay vs DIY or competitors
Rough order-of-magnitude comparison for a 10-participant cohort study.
| approach | monthly cost | what you actually get |
|---|---|---|
| DIY: ChatGPT + Zoom + a doc | $20 + your time | No conductor that adapts across turns, no comparable structure between participants, no aggregation. You are the synthesis engine. |
| AI-assisted research tools (Dovetail AI, Notably) | ~$200–600 / seat | AI summarisation + tagging on transcripts you already collected. The interview itself is still human-moderated. Synthesis-side help, not moderation-side. |
| Listen Labs / Userlytics | ~$10K+ enterprise | Recruitment + recordings — but the interview is whatever the moderator scripts. No cross-turn memory inside the conversation. |
| Lacudelph Pro | $99 | An AI conductor that adapts mid-conversation and synthesises across participants while interviews are still running — not a survey, not a recording, not a transcript you tag afterwards. |
Competitor pricing and capabilities as researched May 2026 — verify current details with each vendor.
Before you decide
Will participants actually open up to an AI?
More than they open up to a survey, and often more than to a stranger on Zoom. The conductor probes Socratically — it follows up on what someone actually said, two and three turns deep — and every participant leaves with their own structured reflection of what they worked out. Because the artefact is theirs to keep, the conversation reads as co-investigation, not extraction. Response rates hold up for exactly that reason.
Is there a free trial?
There's no time-boxed trial — Free is a real, permanent tier, not a countdown. It runs one brief end to end with 5 sessions a month: enough to conduct a genuine interview and see the loop before you pay anything.
What counts as a session?
One participant interview. It counts toward the month it started in. An interview that's abandoned partway still counts once it's had real turns — but the cohort report only aggregates completed sessions, so an abandoned one never skews your findings.
What happens when I hit the monthly session cap?
It's a hard cap, not a surprise overage bill — you upgrade a tier or wait for the monthly reset. We'd rather you consciously decide to move up than open an invoice you didn't expect.
Can I cancel anytime?
Yes — one click from /org/billing. You keep paid features through the end of the billing period you've already paid for. First-time subscribers also get a 14-day refund window on the first charge.
Where does my data live, and is it secure?
Interviews run on infrastructure in the US; participant transcripts and takeaways are encrypted at rest and never used to train anything. The security one-pager covers sub-processors, retention, and encryption in full, and a baseline DPA is available before you sign.
Annual billing (2 months free on Solo + Pro) coming soon — until then everything renews monthly. Self-serve at every tier; enterprise / SSO, get in touch.
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